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Branding 101: Let’s Talk Logos

42 hours ago

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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The Best Promotional Products for Sports Fanatics

Feb 09

With football season right around the corner, people are gearing up to support their favorite teams.  Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love we...

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How Promo Products Can Tell Your Brand's Story

Feb 02

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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8 Promo Products That Will Kick Start Your Goals

Jan 26

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...

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Case Study: Guess the Flavor Lip Balm

Jan 19

    Guess the Flavor Lip Balm   Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve  Goal of Promotion Generating positive reinforce...

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Case Study: Raise Your Glass

Jan 12

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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6 USA-Made Products Especially for Kids

Jan 05

Who didn’t enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It’s a fact – children love giveaways. Get your brand, school, or organization in fr...

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Case Study: Employee Appreciation Gift

Dec 28, 2019

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

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Case Study: A Flavorful Promotion

Dec 21, 2019

  A Flavorful Promotion Boosts This Credit Union’s Popularity   Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case Hi...

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6 Ways to Get More Done Every Day

Dec 14, 2019

From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...

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Case Study: Hay, Where'd You Get That Tote?

Dec 07, 2019

Description: Large Boat ToteIndustry: Sports / FitnessWhat it was purchased for: Horse show giveawaysHow it was distributed: A local horse show needed gifts for their major contributors. A VIP t...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

Nov 29, 2019

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...

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Case Study: Celebrate Milestones

Nov 22, 2019

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

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Graphic Design Terms Everyone Should Know

Nov 15, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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You Need More Cowbell

Nov 08, 2019

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...

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Corporate Social Responsibility and the Beauty of Giving Back

Nov 01, 2019

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it?But it doesn&rs...

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Your Product Decorating Questions Answered

Oct 24, 2019

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Oct 17, 2019

  We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a lit...

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Case Study: Keep Warm Buddy Set

Oct 10, 2019

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Oct 03, 2019

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

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Branding 101: What Makes a Brand Powerful

Sep 25, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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Case Study: Financial Industry

Sep 18, 2019

  Products Javalina® Classic Pen   Industry Financial   Application Direct Mail   A local bank wanted to increase awareness of its low mortgage rates and decided to d...

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7 Promotional Products Perfect for Weddings

Sep 11, 2019

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...

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5 Steps to Achieving Your Goals

Sep 04, 2019

If you’ve ever watched a TED talk or listened to any of your teachers in school, you’ll know that setting goals are the stepping stones to getting where you want to be in life. You watch o...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Aug 28, 2019

  Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of C...

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Customer Experience + Branding: The Relationship Goals of Marketing

Aug 20, 2019

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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Case Study: Lunchtime Loot

Aug 13, 2019

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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Top 10 Promotional Products for the Health and Wellness Industry

Aug 06, 2019

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the p...

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6 Things You're Missing Out on by Not Using Promotional Products

Jul 30, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Jul 23, 2019

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

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Case Study: A Picture is Worth...a Nice Donation

Jul 16, 2019

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...

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7 Camping Promotional Products for the Great Outdoors

Jul 09, 2019

  Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the gr...

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Why You Should Be Having More Fun at Work

Jun 03, 2019

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

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Case Study: A "Bronze" Ticket to Free Tanning

May 27, 2019

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

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Case Study: Save the Date, Save the Day

May 20, 2019

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

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Case Study: What Does Your Phone Stand For?

May 13, 2019

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...

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How One Hour Can Determine Your Success

May 05, 2019

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...

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Cheers! Let’s Sell More Beer!

Apr 28, 2019

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...

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5 Promo Products That Are Bright, Light, and Ready to Excite

Apr 21, 2019

  Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional produc...

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10 Must-Have Tech Products and Accessories

Apr 14, 2019

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

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5 Apps to Take the Grunt Work out of Spring Cleaning

Apr 06, 2019

Spring is here and that means it’s time for spring cleaning. Now is when you should be purging all the junk that has accumulated over the winter, and organize your life so you can have a relaxin...

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Case Study: Pillow Box

Mar 30, 2019

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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Case Study: Improve Sales and Traffic

Mar 23, 2019

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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8 Paw-some Promotional Products for Dogs and Dog Lovers

Mar 16, 2019

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products.   Col...

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Case Study: Rock out on the Run

Mar 09, 2019

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could us...

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6 Things You Need on Your Desk

Mar 01, 2019

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

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Case Study: Charity Fundraiser

Feb 22, 2019

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

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Top 8 Promotional Products for Real Estate Professionals

Feb 15, 2019

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

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6 High-Tech Promotional Products

Feb 08, 2019

It seems like there are new cutting-edge gadgets coming to market every day.  It’s getting hard to keep up with what is really going to make your life easier and what’s just hype. We&...

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5 Easy Ways to Achieve a Positive Outlook

Feb 01, 2019

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

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Case Study: Look, Ma, No Hands!

Jan 25, 2019

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

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7 Promotional Products For Those On the Go

Jan 18, 2019

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Jan 11, 2019

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

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Case Study: College Fair Giveaway

Jan 04, 2019

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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10 Promotional Products for Healthy Living

Dec 27, 2018

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

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Case Study: Pull Up a Chair and Stay Awhile

Dec 20, 2018

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

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Resort Incentive Yields Oceans of Opportunity

Dec 13, 2018

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

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What Millennials Want (And How to Work With Them)

Dec 06, 2018

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

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6 Budget-Friendly Products to Drive High-End Sales

Nov 29, 2018

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...

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7 Ways to Instantly Make Your Website More User-Friendly

Nov 22, 2018

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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10 Promo Products for Auto-Lovers

Nov 14, 2018

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...

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Relax and Unwind With These 10 Promo Products

Nov 07, 2018

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

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6 Promo Products for the Great Outdoors

Oct 31, 2018

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

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5 Invaluable Marketing Books to Help Grow Your Brand

Oct 24, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

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Advice for Getting the Most Out of a Business Trip

Oct 10, 2018

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

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How to Protect Your Business From Hackers

Oct 03, 2018

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

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8 Fall Promo Products

Sep 26, 2018

As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come.  From Halloween parties to homecoming football games, there ar...

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Your Brand Is Your Business - Market It!

Sep 25, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Game On: 10 Promo Product Games We Love!

Jul 01, 2019

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office.  Bean Bag To...

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Top 10 Promotional Product Ideas for the Construction Industry

Jun 24, 2019

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

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Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Jun 17, 2019

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

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5 Promo Products for People Who Love to Plan

Jun 10, 2019

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

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